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Google November 2021 Local Search Update

On 16 December 2021, Google announced on Twitter that the November 2021 Local Search Update had been completed. According to Google Search Central, the update started on 30 November 2021, and finished on 8 December 2021. Google have been busy “rebalancing” a variety of factors they…

Why Refreshing Existing Content is Still Necessary

The battle for high search rankings is increasingly competitive. With a growing number of websites in every niche, businesses need smart strategies to stay ahead of their peers.  Refreshing old content is a commonly-overlooked tactic that can boost SEO. For…

Are Targeted Ads Ruining Christmas? [Survey]

Mitul Gandhi As a longtime data-driven serial entrepreneur, information architect and SEO veteran, Mitul has developed a blend of vast technical expertise and intense marketing insight. His variety of experience, gained in positions in in-house SEO, search marketing, and software…

eComm Study: Health — Patty Johnson // Searchmetrics

GUESTS & RESOURCES Episode Overview: Welcome to eCommerce SEO week of the Voices of Search Podcast with Patty Johnson, senior content marketing manager at Searchmetrics. Patty and Ben review key takeaways from Searchmetrics’ latest eCommerce study. Today, they cover how…